PEP v2.6 Release Notes

We’re excited to introduce the latest updates in version V2.6 of our platform, featuring key enhancements to the CRM module designed to give you greater control in campaign planning and more visibility into message delivery logic. These improvements empower your teams to make informed decisions, optimize SMS communications, and drive more personalized, effective player engagement.

CRM Updates

New Tooltips & Guidance for Optimizing SMS Templates Creation and Analytics

To help you craft smarter, cost-effective SMS campaigns, we’ve added a helpful message within the SMS Template Creation section. This new guidance displays am estimate of SMS parts used based on character encoding, so you can better anticipate delivery behavior and potential costs.

Explore the changes here

A new tooltip has been added to the SMS Total Cost field in the Analytics section to help you better interpret reported values and track costs more accurately.

Details here

Improved Visibility in the Player Data Library

The Player Data section has been adjusted to improve clarity and usability. The Data Option column was expanded, allowing more values to be displayed without extra clicks or hovering.

Explore the documentation here

New Prediction Model Queries Available in Segments

Prediction model queries are now available in the Settings section for prediction models customers. These models support advanced segmentation by identifying high-value player groups, helping you take a more strategic, data-driven approach to retention and campaign planning.

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